Favicons: Displaying Your Company Icon in the Browser’s Address Bar
Favicons make your website more distinguishable visually. Don’t know what a favicon is? When you go to http://www.wikipedia.com, you will notice that in your browser’s address bar, Wikipedia’s icon is displayed. This is called a favicon. They appear in the address bar, in tabs, and in your bookmarks (favorites). Using favicons is another way to brand your site.
The first step in doing this is to create your ‘favicon.ico’ file.There are numerous tools out there on the web. Just go to google.com and type in ‘favicon generator’. These generators will allow you to create your favicon from scratch, or you can upload your company logo from a file saved on your computer.
To use favicons, you place a file called ‘favicon.ico’ in the root folder of your site. You may have to refresh your browser, or clear its cache in order for your favicon to appear.
If you are using a WordPress theme, there may be a setting in the theme options page for you to upload your favicon.